Adblock may have been looking to gain traction over Apple by releasing its own ad-blocking browser before its rival unveiled its Safari extensions with similar features, but the company denied this, VentureBeat reports. The launching of the Adblock Plus browser comes ahead of Apple's unveiling of the iPhone 6s, iPhone 6s Plus, and the latest iPad and Apple Watch models on Wednesday. While Adblock's features have been available on Android and iOS in recent years, both mobile operating systems consider them as third-party apps and therefore are disallowed under the default settings. However, Google Play pulled it out in 2013, the report details. Adblock Plus has previously been available as a stand-alone app that blocks ads on Android devices. Last May, Adblock released the beta version of Adblock Plus, which was updated this week to version 1.0.0. The browser's maker said the new browser can block malware and help users consume lesser battery and mobile data while Internet surfing, according to NDTV. We kept a lookout for how well ads were blocked, and whether using the ad blocker adversely impacted our viewing experience.By Lorraine Caballero, Christian Post Contributor Thursday, September 10, 2015Īdblock Plus has released its new browser for Android and iOS devices on the App Store and Google Play, respectively.Īdblock Plus works just like other mobile browsers, but it has the additional ad-blocking feature on top of many others. ![]() Then we went surfing through the internet, especially on mainstream media websites which are flooded with advertising. We ran through their settings to see how easy they were to customize and set up. To test for the best ad blockers, we downloaded and installed a number of extensions for different browsers, especially Chrome, Firefox, and Edge. Online advertising can also track the latest trends, news headlines, and more, so you're a more savvy shopper or citizen. These ads can also help you better compare products, so you're always paying the best price - if that means visiting another site. Have you noticed how your favorite shopping store always seems to have what you're looking for on the home page or is running a sale on your favorite shorts? Again, you can thank online advertising. On the benefits side, online advertising, especially e-commerce sites, can remember who you are and adjust its pages accordingly. Why you can trust TechRadar We spend hours testing every product or service we review, so you can be sure you’re buying the best. My advice: take the time to look at the Adblock Plus instructions you might be surprised by what you discover. This confusion is primarily because of its design. Regardless, you can now manually remove these ads in a few steps.Ī minor point about Adblock Plus is its sometimes confusing way of presenting extra features that can also be beneficial. They are respectful, don't interfere with content, and are clearly labeled with the word "advertisement" or its equivalent." Of course, these words are highly subjective, which is probably one of the reasons decisions on what makes a committee now makes an acceptable ad. ![]() These are described as those that "aren't intrusive or annoying. ![]() In the process, it does a great job of not negatively affecting the look and feel of a website.ĭespite its pedigree, one criticism you'll hear most about Adblock Plus is its " acceptable ads" policy. After installation, Adblock Plus immediately gets to work and begins blocking and obstructing things you probably won't want to see. Its ease of use and price (free) have made it a winner for many years. If you're looking for an ad blocker that's been around for a while, you can't do much better than Adblock Plus. It's sometimes difficult to find "extras" It will also cut down on the downloadable content on your machines, which many describe as "web bloat." This is why, for example, you might visit to look for a new television and soon after start seeing ads for smart TVs on Facebook and other social networking sites you visit.Īd blockers can also help to remove malvertising, which criminals use to spread malware. By design, most advertisers now use background tracking tools such as cookies to create ads based on your online history. Depending on the site and the quality of the ads, the advertising can cause the accidental removal of text, page cluttering, and loading issues.Īnother reason for using an ad blocker is to protect your privacy. 1 reason most would cite for using an ad blocker is to eliminate webpage disruptions.
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